The Litecoin Foundation has partnered with Ultimate Battling Championship (UFC), a person of the foremost mixed martial arts businesses, in a offer to endorse the cryptocurrency.
The offer will see the litecoin logo displayed on the octagonal fighting canvas at an future event identified as UFC 232 – a rematch amongst former UFC light heavyweight winner Jon Jones and light heavyweight Alexander Gustafsson. The fight is scheduled to consider position on Dec. 29 in California.
Proclaiming to be the initial crypto sponsor for a UFC event, Litecoin Foundation stated Thursday that the “millions of viewers” at these types of situations would support elevate world consciousness and push interest in litecoin.
“With brands and establishments continuing to push into cryptocurrency and blockchain, this is nonetheless one more signal of this technology relocating closer toward the mainstream,” it continued. The foundation, which aims to support endorse adoption of the cryptocurrency, also stated it hopes to continue the UFC partnership in the lengthier phrase.
This time final 12 months, Canadian mixed martial artist Rory MacDonald also inked a sponsorship offer that observed him wear outwear branded with the dash cryptocurrency for a Bellator 192 fight. Former lightweight MMA winner Michael Chandler, far too, signed an endorsement offer with crypto investing platform CoinLion back again in January.
UFC fighters impression by using Shutterstock